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Neil Bar-or

Neil Bar-or

Chief of Strategy

Neil has been leading strategy at the intersection of technology, creative and data for over twenty-five years for clients such as UFC, NBA, Adidas, Royal Caribbean and Marriott.

Articles by Neil Bar-or

7 articles

Mastering Multi-Channel Campaigns: How to Integrate Meta, Google, and Programmatic Advertising for 2026

Siloed channel management is quietly killing campaign performance. Here’s how to build a unified media architecture across Meta, Google, and programmatic…

Meet Remus: How Intrepid Rebuilt Agency Operations for the AI Era

Intrepid's Agency OS isn't a chatbot bolted onto your account. It's a reimagined operating system — built on years of human expertise and powered by AI that…

Intrepid's Head of CRO Joins the World's Top Analytics Minds at Amplitude's Marketing Summit in Amsterdam

When one of the world's biggest analytics platforms calls your name, you answer, and you come prepared to influence what's next.

How Google’s New AI Shopping Platform Affects Your Campaigns (2025 Update)

Google has just launched a significant update to its Shopping experience—and it may require even more vigilance and transparency from retailers to stay…

Paid Media: Should you Hire In-House or Outsource to an Agency?

Discover the pros and cons of an in-house paid media marketing team versus outsourcing to an agency, then explore what a hybrid option would look like.

Look What You Made Me Do: Lessons D2C Brands Can Learn from Taylor Swift

Taylor Swift has mastered D2C marketing. Here's how direct-to-consumer brands can apply her community-building playbook to build loyal, passionate customers.

How To Use WebP Images with WordPress

Find out how you can optimize your WordPress site by using modern image formats, like WebP images, for faster load times and better performance.