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SEO

Taylor Farms Mexico

Taylor Farms is the leading producer of healthy salad & fresh foods in North America, with multiple facilities in the United States, Canada & Mexico.

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Site Performance Score
Google PageSpeed Insights, Desktop, Homepage.
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Organic Impressions
Organic impressions in the first 6 months.
The Challenge

Establishing a genuine presence in the Mexican market.

Taylor Farms came to Intrepid Digital as they embarked on establishing a presence in the Mexican market. We partnered closely to create and launch a fully localized website tailored to Mexican consumers — driving brand relevance, cultural connection, and product awareness across the region.

Our Strategy

More than a translation — a truly local experience.

01Bilingual SEO & Content
Localized Spanish content and site structure

Our bilingual SEO specialists and web dev team crafted a fast, mobile-optimized platform that spoke directly to Mexican consumers — literally and culturally. Working closely with the client marketing and product teams, we mapped out the landing pages, product categories & products that would make up the new website. Our content team ensured that all written content was in correct Spanish using spelling and terminology localized for the Mexican audience.

02Web Development
Mirroring the US & Canadian site structure

Our Web Development team created the site structure to mirror the US & Canadian websites while meeting performance benchmarks and UX expectations. The final product launched at taylorfarms.mx, offering a culturally relevant experience tailored for Mexico.

The Results

150,000+ impressions in the first 6 months.

We achieved full indexation within days, and, thanks to cross-linking from other Taylor Farms websites, this led to the new website receiving 150K+ impressions within the first 6 months of being live.
Our well-executed web development process — incorporating best practices and performance optimization techniques — was crucial to achieving great Core Web Vitals scores, including an enviable score of 99/100 for site performance.
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