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Blog topic

SEO

Technical SEO, content strategy for organic search, AI Overviews and generative engines, and the data behind rankings — from the Intrepid Digital team.

39 articles

The Intrepid Glossary of Advanced SEO Terms

Unlock the secrets of advanced SEO with our comprehensive glossary, demystifying key terms to boost your site's rankings effectively.

October 24, 2023 · 20 min read

How We Achieved a 100% Website Performance Score—and How You Can, Too

Learn how to improve your website performance, speed, and reliability with this guide to optimizations of core web vitals using PageSpeed Insights.

July 27, 2023 · 3 min read

SEO in Difficult Times

Cutting your SEO budget may cost more in the long run than preserving it. Use these SEO best practices to know how to cut back carefully and where to dig in.

May 30, 2023 · 2 min read

The Risks and Benefits of ChatGPT for SEO Tasks

Intrepid's digital marketing experts explain the risks and benefits of LLM (large language modles) for SEO and content development.

March 23, 2023 · 6 min read

14 Common Technical SEO Mistakes, and How to Fix Them

We've run over 100 technical audits. Here are the most common technical SEO mistakes we encounter and which have the largest impact on organic traffic when…

March 2023 · 10 min read

Link Building Still Works

Contrary to what seems to be popular belief: links still move the needle. Here's what the data shows — including a deep look at how manufactured links work…

August 2022 · 5 min read

How to Convince Your Executives The Value of SEO

Your C-Suite wants ROI evidence before investing in SEO. Here's exactly how to pitch the CEO, CMO, and CFO — and get the budget you need to execute.

July 2021 · 8 min read

SEO Case Study: 313% More Organic Traffic with REAL Examples

A deep-dive SEO case study across 3 websites in 3 niches—ecommerce, B2B lead generation, and hospitality—showing how we achieved an average of 313% more…

December 2, 2020 · 9 min read

How to Test Page Titles and Meta Descriptions for SEO

The difference between position 1 and 2 can come down to CTR, and CTR is controlled by your page titles and meta descriptions.

April 2019 · 8 min read

It's Not About Ranking In Position 1 — The Monopoly Strategy

It's not only about ranking in position 1. To compete today, you need to own more real estate on the SERPs. Here's the Monopoly Strategy for dominating your…

February 2019 · 7 min read

Salesforce Commerce Cloud SEO Issues & Solutions

Commerce Cloud (formerly DemandWare) has unique SEO challenges. Here are the most common issues we've encountered across dozens of client implementations…

November 2018 · 6 min read

UX: The New SEO Ranking Factor

When you've exhausted all traditional SEO options but still can't move past a certain position — chances are it's poor user experience holding you back.

July 2018 · 10 min read