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Insights Intrepid Digital

What we're
thinking about.

Ideas from the team at Intrepid — on marketing, media, and what's coming next.

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11 Reports To Analyze When Redesigning Your Website

Web design isn't just colors and fonts. Here are the 11 Google Analytics reports our consultants analyze before starting any website redesign project.

Nick Eubanks · January 2019

Salesforce Commerce Cloud SEO Issues & Solutions

Commerce Cloud has a unique set of SEO challenges. Here's what we've found across dozens of client implementations — and exactly how to fix each one.

Nick Eubanks · November 2018

UX: The New SEO Ranking Factor

When traditional SEO tactics max out, user experience is often the missing piece. Here's how to diagnose and fix UX issues that are holding back your rankings.

Nick Eubanks · July 2018

How to Implement Hreflang

If your website is targeting multiple languages or locations, hreflang tags are an integral part of your technical SEO success. Everything you need to know to implement them correctly.

Nick Eubanks · June 2018

I'm Intrepid Digital Acquires WEBRIS

Just days after the True Voice Media acquisition, Intrepid announces the acquisition of WEBRIS, an SEO agency based in Miami, Florida, founded by Ryan Stewart.

Matt Schickling · Jan 2018

I'm Intrepid Digital Acquires True Voice Media

Intrepid has acquired True Voice Media — a Philadelphia-based agency specializing in social media, content, and influencer marketing strategy.

Matt Schickling · Jan 2018

Understanding TF*IDF and Its Role in SEO

TF*IDF is the mathematical backbone of how search engines score relevance. Here's what it is, how it works, and how to use it to improve your content strategy.

Nick Eubanks · October 2017

How To Use WebP Images with WordPress

WebP images can cut file sizes by 25–73% compared to JPG and PNG. Here's everything you need to know to implement them on your WordPress site today.

Neil Bar-or · August 2017

How To Do SEO For B2B Companies

The nuances of B2B SEO are staggering. Here's how we approach building campaigns for companies with long sales cycles, multiple decision makers, and complex buying processes.

Nick Eubanks · July 2017

Does Egobait Still Work? [Case Study]

We compare the egobait method against the raw data approach — two real content campaigns, two different clients, with actual performance data.

Matt Schickling · July 2017

How To Design an SEO Content Map

Building SEO rankings is like constructing a house — brick by brick, with a blueprint. Here's the framework for stacking organic authority that compounds over time.

Nick Eubanks · Jul 2016